Today, I want to share my entrepreneurial ideas with my friends. At present, I want to make money by making products for the elderly. Just now, I saw three big projects and I want to prepare for a big fight. Please help me.
first, let me show you a photo!
According to incomplete statistics, since China entered the aging population in 198, the elderly population in China has reached 241 million by 2118, and will reach 411 million by 2151. The size of the group is simply appalling. Where there is demand, there is market and opportunity! At present, I see that three projects are good and I am about to start doing them.
the first project, cross-border medical examination.
At present, the focus is basically on medical examination and medical treatment in Japan. Most of the cross-border medical examination groups are domestic high-end consumers, and the elderly are high-risk groups of cancer. They generally pay more attention to the treatment of intractable diseases, early screening of tumors and precise physical examination. Japan's advantage lies in precise physical examination. Japan has vigorously promoted the newly established "medical visa" in China to attract more China people to Japan for treatment and physical examination. When the visa was first introduced, the effect was not satisfactory, and Japanese hospitals were generally not interested in foreign patients. Judging from the number of people who have obtained Japanese visas and gone to China for medical treatment in recent years, Japanese people account for as much as 91%.
the second project is living in the blue ocean market for the aged!
In the survey of the elderly's willingness to travel, it is found that more than two-thirds of the elderly are willing to "walk around". Many elderly people travel with group travel agencies, and it is very painful for the elderly to travel with travel agencies! Can't keep up with the footsteps of young people. Middle-aged and elderly people have a strong desire to live in different places for the elderly. Cost-effectiveness and safety have become the most concerned factors for the elderly in tourism. For the elderly, safety is always the first place wherever they go. At the same time, the consumption power of the elderly is still in the process of gradual release. At present, price is also the focus of attention for the elderly. In the old-age care industry, I think this sub-sector market is very promising and can solve this pain point. We want to make a name and brand in the old-age care industry soon! The pension industry is really too big!
the third project: the specialty store of middle-aged and elderly products
You will find that walking on the street, it is rare to find a specialty store that specializes in middle-aged and elderly products. There are many mother-infant chain stores, children's clothing stores and various restaurants, but there are almost no places where middle-aged and elderly people buy products. This is a neglected and huge market! Let's think about it. If parents are not flexible enough to buy crutches, wheelchairs or even adult diapers, where can we buy them? It seems that only Taobao?
where else can I buy it? What a surprise! However, the demand for aging products for middle-aged and elderly people is huge, but it has not been met. When I visited Foshan in February, 2118, I found that there were more than 6,111 kinds of products for middle-aged people, ranging from food, clothing, housing and transportation to all kinds of equipment and products for semi-disabled elderly people.
products suitable for aging
there are 251 million middle-aged and elderly people in China, and their living needs have always been very painful. For example, shoes, clothes, tableware, bath tub and so on. There are even tens of millions of semi-disabled elderly people, and their inconveniences in life are even more painful. If there is such a specialized middle-aged and elderly store, these problems may be solved. I want to open an offline community entity store, because middle-aged and elderly people are more willing to go to the entity store to feel and try out the products.
and what products does this store mainly sell?
First, there are thousands of special products for the elderly, such as crutches, wheelchairs and diapers. Second: selling the products of living abroad, the tourism products of the elderly living abroad, such as going to South Korea, Japanese newspaper groups, etc.
In this way, a special store for middle-aged and elderly people has been formed. Moreover, both products are very much needed, and they are all needed to solve the demand of the pain point market. Maybe one day, when you walk down the street, you will see the residence products specially prepared for middle-aged and elderly customers, which are suitable for aging. That should be our store! I think this market has unlimited potential in the future. What do you think?