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Is it better to open an online shop or sell hairpins?
Suggest opening a small shop.

Many people will say that the real economy is not easy to do. Now is the era of e-commerce. You don't need rent or employees to start a website. The cost is very low and it feels good to do it. I tell you, only one tenth of websites make money. I once worked as an online shop for several years, and I made some money at first, but I lost money every day.

Why? Because there were few merchants and many users in the early e-commerce era, the demand was in short supply, so people who started eating crabs really ate well. But then more and more online stores opened, and there were more merchants than users. The relationship between supply and demand has changed fundamentally. As the overall growth rate slows down, the cost of the website is getting higher and higher.

If you want to be different, you need good artists, attractive product descriptions, professional lighting and photos, and you need money. It is also necessary to analyze various data, conversion rate and click-through rate, which requires buying services and spending money. What's more, the traffic fee is getting higher and higher. If you open a website, you can't drain it.