Wang Haijun, the founder of Atour Hotel, is the co-founder of Zhu Hua Group, but he left Zhu Hua Group when he founded Atour Hotel. Established on 20 13, Atour Hotel has become one of the famous hotel brands in China.

Although Atour Hotel is independent of Zhu Hua Hotel Group, it has a close cooperative relationship with Zhu Hua Hotel Group, including sharing membership system, resource sharing and brand complementation, so it can be said that Atour Hotel is one of the sub-brands of Zhu Hua Hotel Group.