1963, phil knight, who graduated from the University of Oregon, and his mentor Bill Ballman jointly founded a company called "Blue Ribbon Sports", which mainly deals in sporting goods.

1964, Knight and his coach Ballman each invested $500 to set up a sports shoes company, named Blue Ribbon Sporting Goods Company.

1972, Nike was formally established. Its predecessor was Blue Ribbon Sports Company invested by current Nike President phil knight and coach Bill Ballman.

In 200 1 year, Nike developed air cushion technology, and then introduced a new cushioning technology called Shox. The sports shoes produced by this technology are very popular.

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Nike shoes representative series

1, zoom? series

Zoom is a widely used cushioning technology of Nike, especially on basketball shoes, which makes it widely known. It is famous for its flexible feedback and instant buffering effect. By implanting Zoom air cushion into the midsole of running shoes and combining with cushioning materials, a good cushioning feeling can be achieved.

2. Taiyin? series

Lunar technology used to be Nike's main cushioning technology, especially in the field of running shoes. At that time, researchers were inspired by observing astronauts walking on the surface of the moon, so the lunar series was also called the "moon landing series".

3. Free? series

Nike's free series is also the "barefoot" series we often hear. The reason why Nike launched this series of running shoes is to let runners get rid of the shackles of shoes and socks, experience the stimulation brought by texture and temperature to the senses, and make running shoes become the "second skin" of the feet.

4. reaction? series

Compared with the three series mentioned above, the React series seems to be difficult to compare with them. However, "newborn calves are not afraid of tigers." React, a new technology that Nike officially applied to running shoes this year, robbed the aura as soon as it appeared.

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