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The origin of packaging?
Category: Business/Financial Management

Analysis:

As early as in primitive society, primitive people used natural materials such as leaves, shells, bamboo tubes and gourds to package food to protect, store and move their own food or articles. This is the most primitive packaging.

Due to the needs of life and use, it has evolved into the exchange of goods and needs to be transported to the market. After manual manufacturing and development, bags, woven bags, paper, cloth, pottery and other packaging appliances have been produced, and the functions of packaging use and transportation have been given.

Nature is the source of human life, and people have learned the packaging methods of various articles from nature. The earth where human beings live is itself a perfect natural package. The atmosphere around the earth not only provides a superior growth environment for living things, but also has the protective effects of shielding radiation and buffering external forces from the universe. And the creatures it breeds are full of various packaging forms and functions that can protect survival, such as the oval structure of eggs with pressure resistance and beautiful appearance, the dense pores of eggshells with ventilation function and the fluidity of protein with buffering function. For example, the orange peel outside is thick and elastic, which is not only beautiful in shape and attractive in color, but also has a good protective effect. These naturally formed packaging are the best teachers and give us great inspiration in packaging design.

Although hand-made packaging articles made of natural materials have many advantages, they can no longer meet the requirements of the times of mass production and consumption. /kloc-At the beginning of the 0/9th century, the development of the industrial revolution in the west, the invention of machinery and the development of energy created a wealth of products, and at the same time brought great influence to the product packaging industry. A large number of products need to reach consumers quickly and safely, and the role of packaging is very important. With the development of economy and the improvement of people's living standards, commodities are required to meet not only material needs, but also spiritual needs. When the sales of goods develop to a certain extent, self-service goods, namely supermarkets or supermarkets, appear, and their sales methods are fast, convenient, labor-saving, and consumers can choose and buy goods freely. There is no salesman to introduce or publicize the goods to customers, so the goods must rely on its packaging and decoration to attract customers. The packaging function of commodities has developed from simply protecting commodities to selling commodities. Its packaging and decoration design also requires clear, intuitive and accurate communication of commodity information. In the fierce market competition, the packaging and decoration design of goods has become the key to determine the outcome.