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The Historical Development of Focus Media
2065438+February 22, 2006

Qixi announced that it agreed to change the full name of the company from Qixi Holding Co., Ltd. to Focus Information Technology Co., Ltd. ... and the abbreviation of securities was changed from Qixi Holding to Focus.

2015 65438+February 23rd

Focus Media successfully won the first place in returning to A-shares through the backdoor 7-up Holdings.

20 12 August 13

Focus Media received a $3.5 billion privatization invitation.

20 1 1 year

Focus Media launched a new generation of interactive LCD screen and Q card business, and entered the interactive era in an all-round way.

20 10 year

Focus Media launched the campaign of high-definition equipment, multiplication of third-and fourth-tier cities, content-based advertising and entertainment.

20 10 1 month

Infosys OHH system is officially launched, and it is the first in the world to establish a scientific evaluation model for outdoor video media.

In 2009

Focus Media joined hands with Sina and 12580 to launch three-screen linkage, moving towards a comprehensive brand information communication platform.

5 June 2007 to 5 February 2007

On February 24th, US Eastern Time 10, Focus Media was officially included in the NASDAQ 100 index, which was the first China advertising media stock to be included in the NASDAQ 100 index.

5 June 2007 to 5 February 2007

On June 65438+February 10, 2007, Focus Media acquired Xicheng Media, an in-store digital advertising network operator, for $65438+684 million in cash. In addition, if Xicheng Media reaches the specific revenue target within 24 months after the transaction is completed, Focus Media will pay up to $65,438+0.810.6 million in cash and stock. Through this transaction, Focus Media will further expand the coverage of its digital advertising network in large supermarket chains in China.

March 2007

On March 1 2007, Focus Media announced the acquisition of Ye Hao Advertising Network, the largest Internet advertising or interactive marketing service provider in China, and entered the online advertising marketing market in an all-round way. Ye Hao Advertising Network, established on June 1998, is the largest Internet advertising software provider and third-party real-time monitoring company in China. In the survey report of i Research, the company has always maintained the position of the first advertising revenue of Internet advertising companies in China.

August 2006

On August 3rd, 2006, KLOC-0, Focus Media announced the acquisition of cinema advertising company ACL. At the same time, ACL's network will be renamed Focus Media's "Cinema Network".

June 2006

The live broadcast platform "Jiefang Focus Direct Effect" jointly invested by Jiefang Daily Group and Focus Media was officially put into operation. At present, it has covered 800 high-end office buildings in Beijing, Shanghai, Guangzhou and Shenzhen with10.5 million companies, directly affecting10.5 million business people.

April 2006

Focus Media's urban color screen network (LED) began to operate in Shanghai. The network has locked the time and space of middle and high-level audiences on their way to work and shopping, and attracted the audience's attention with a brand-new outdoor high-definition film and television form.

March 2006

Focus Media bought Kewei, a mobile phone advertiser, for $30 million, and formally entered the new field of mobile phone advertising. At present, Focus Wireless has locked in 400 million mobile phone users, especially 72 million wireless WAP users, covering young urban white-collar workers and fashion groups. Focus Wireless has become one of the most potential new media networks under Focus.

June 5438, 2006+10 month

Focus Media acquired Juqun Media, the second largest building video media operator in China, for US$ 325 million, which further consolidated its leading position in this field by covering 75 cities and accounting for about 98% of the market. From the date of merger to the end of March, 2006, based on Focus and Gathering the original building broadcast platform, the company subdivided the network into multiple channels, with more detailed focus, including China Business Building Broadcast Network, China Leaders Broadcast Network, China Business Travel Broadcast Network and China Fashion Figures Broadcast Network.

June 5438, 2005+10 month

Focus Media acquired 0/00% equity of Frame Media at a price of about 1 100 million US dollars.

July 2005

On July 12, 2005, Focus Media successfully listed on NASDAQ, stock code: FMCN.

165438+20041October

165438+1October16, Focus Media Holdings Limited held a press conference in the Great Hall of the People with UCI Weizhong Investment, American Goldman Sachs and British 3i Company, and announced that UCI, Goldman Sachs and 3i jointly invested 30 million US dollars in Focus Media.

July 2004

Focus Media's digital multifunctional CD-ROM integrated synchronous LCD display and playback equipment was patented.

May 2004

Focus Media launched the fashion media-beauty salon simulcast network business.

March 2004

UCI Weizhong Investment, CDH International Investment and TDF Fund joined hands with well-known American investment institutions DFJ, China Economic Cooperation and Meidong International Investment to inject tens of millions of dollars into Focus Media.

June 5, 2004 to1October 38, 2004

Focus Media launched China Golf Advertising Network.

June 2003

Internationally renowned investment institutions Softbank and UCI Weizhong Investment announced that they would invest heavily in Focus Media to promote the construction and operation of Focus's simulcast network in commercial buildings in China.

May 2003

Focus Media Holdings Limited was formally established, with Mr. Jiang Nanchun as the CEO.