Today's Greater China embodies the ancient culture and the vitality of modern enterprises. Kraft regards Greater China as one of its important markets, and expanding the market in developing countries is also its global strategic focus.

Initially, Kraft entered the Greater China market by exporting products to Hong Kong. 1982, General Food Company (later merged into Kraft) set up a joint venture company to sell coffee in Taiwan Province Province. In addition, Kraft is the first food and beverage company to enter Chinese mainland. From 65438 to 0984, Kraft established two joint ventures in Chinese mainland to produce solid instant drinks and coffee. Today, the company's production base covers the following major cities:

Beijing biscuit factory

Suzhou biscuit factory

Tianjin Solid Instant Beverage Factory

Guangzhou-coffee factory

Kraft is committed to the long-term development of Greater China and will continue to use global technology to develop new products suitable for local consumers. This strategy makes the company one of the leading food and beverage companies in the Greater China market. Today, Kraft has more than 2,500 employees in Greater China.