Idiom 3 () 3 ():

Three words to three words, three inches of golden tongue, three years of love, three remonstrances, three moves to teach.

Idiom: A three-inch golden tongue.

Pinyin: sā n cê n zh and shé

Interpretation: Metaphorical eloquence in speaking and debating.

Source: Historical Records Biography of Ping Yuanjun Jade Qing: "Teacher Mao's three-inch tongue is better than a million teachers."

His glib tongue convinced many people of his lies.

Pinyin code: sczs

Synonym: a three-inch golden tongue

Usage: as an object; Metaphor is eloquent, eloquent.

English: articulate

How to tell an idiom story in a golden way?

Golden mouth and jade words? [sān

（八卦之一） xun

bù

orchid

zhī

What]

Small and soft tongue-eloquent/easy/glib/ready-made/silver tongue

Describe a talented person with a glib tongue.

From Historical Records Rong Pingyuan Biography

I have decided to return to Zhao and said, "I dare not return to the fortuneteller. There are thousands of winners, ranging from a few hundred. People who think they can't lose the world are all lost by Mr. Mao. When Mr. Mao arrived in Chu, Zhao was more important than Jiuding Road. Teacher Mao's golden tongue is better than a million teachers. I won't dare to go back to my face. " I thought I was a guest.

I volunteered to help Zhao's negotiation in Chu, and I was praised when I returned home. Ping Yuanjun said, I have thousands of think tanks, at least hundreds, not as good as Lao Mao. The conclusion is: "Teacher Mao's three-inch golden tongue is better than a million teachers." Give high praise and immediately publicize that Mao Sui is a first-class think tank.

A golden tongue is a "sharp weapon" for taking orders. What is this?

If you want to sell your products to your customers, you need to go through a hard persuasion process. Your only weapon in this process is your mouth. And whether this weapon you have here is sharp enough depends on whether your eloquence is enough to impress your customers under any circumstances.

The Greek philosopher Socrates said, "Please speak so that I can see you clearly." This is because human voice is an expression of personality and an internal anatomy. Words follow the sound, in other words, words and tones contain valuable information.

Communication is the art of persuading others. The salesperson's mouth can promote the negotiation to the final destination-it is a sharp weapon to get the order.

As we all know, among the top ten fears facing mankind, speech ranks even higher than death. However, if you want to make a successful sale, you must master this skill. Just like everything in life, if you do something that most people can't or don't want to do, the reward you get will be immeasurable!

Many people think that good language ability is endless, but it is far from it. To judge whether a salesperson has good language skills, it is necessary to analyze the persuasiveness of the language he uses. The core of sales is persuasiveness, and the strength of persuasiveness is one of the standards to measure the level of sales staff. Many times, not only can't convince customers, but it may also cause resentment. To be an excellent presenter, salespeople need to learn and constantly hone their speaking skills, so as to seize their audience and target customers, make them interested in further communication with you, hope to get more information from you, and be willing to order products or services from you.

Bernard? Radier is a sales expert in Airbus Aircraft Manufacturing Company. When he was recommended to Airbus, his first challenge was to sell planes to India. This is a difficult task, because this transaction has been reviewed by India and has not been approved. Whether we can find another chance of success depends on the negotiation skills of the Commissioner.

As a correspondent, Radier is well aware of the heavy responsibility on his shoulders. He made a little preparation and flew to New Delhi. He was received by Major General Lal, chairman of air india. After Radier arrived in India, the first thing he said to his negotiating opponent was: "It is because of you that I have the opportunity to return to my birthplace on my birthday."

This is a very apt opening remark, concise and to the point, but it is extremely rich in connotation. It expresses several meanings: it is meaningful to thank the host for generously giving him the opportunity to come to your country on his memorable birthday, and your country is his birthplace. This prologue narrowed the distance between Radier and Major General Lal. Needless to say, Radier's trip to India was a success.

Bernard? With skillful sales skills, Radier has made brilliant achievements for Airbus. In 1979 alone, he sold a record 230 planes worth 42 billion francs.

Expert guidance

True persuasion requires skill. Those salespeople who are really persuasive will not be eloquent and Kan Kan. As long as you master the method, a dull, inflexible and even stuttering salesperson can become super persuasive.

Persuasive and infectious language must first be positive. Many salespeople don't pay attention to this, so their sales always don't get enthusiastic response from customers.

For example, when answering a customer's question about product performance, a salesperson of mechanical equipment replied like this: Mr. Li, you will never regret buying our products, because this machine will never bring you problems and complaints.

Then he failed. A few days later, another salesman selling the same machine also visited Mr. Li. Faced with the same question, the salesman replied, "Mr. Li, I guarantee that you will be happy to buy our products in the next few years." Simple operation and strong power have always been the characteristics of this machine! " At last he succeeded.

Logically speaking, two salespeople said the same thing, but the former was defeated by negative language and the latter was successful by positive language.

No matter what kind of customers you are facing and what kind of environment you are in, if there are positive words to choose from, then we should completely avoid unnecessary negative words. We should say, "This product is really good!" Don't say "never make a mistake", say "we can provide you with more comprehensive and thoughtful services", and don't say "cooperate with us, and you won't have to worry about the losses caused by our partners' failure to perform".

Secondly, the tone should be as euphemistic as possible. Persuasion is not coercion, which is obvious, but quite a few people confuse the two. Many salespeople think that if they are challenging, customers can submit and buy their own products. That was not the case. Whether it is forced by words or actions, it will not bring good feelings to customers, and it will not convince customers. On the contrary, it will only arouse their disgust. Compared with challenging language, customers are more likely to accept a euphemistic and gentle language, which can win customers' friendship and show their sincerity to salespeople. In fact, this language is more conducive to sales.

Third, you need to seek customer response. There is a saying that "sales are not indoctrination". Many salespeople spend a lot of time inculcating customers with piles of information, instead of stopping to let them know the ins and outs of the information and explain to them what exact benefits it will bring them. Communication is an art. You should arouse people's interest by asking correct questions, guide them to participate in the discussion, establish a harmonious relationship, and sincerely express your concern for the target customers.

Finally, please remember that your expression is your most important asset. It attracts, inspires and encourages your target customers, makes them impressed with you and regards you as their only purchase channel.

Elements of a security order

Practice your expression.

It is difficult to form momentum by speaking only with your mouth. You should speak with your mouth, eyes and heart.

Language skills are a process of continuous learning, practice and revision.

The most powerful language is flexible language.

Everyone has the desire to express their opinions, and listening has become our highest praise and respect for customers.

The advantage of being good at listening to customers is that we can learn more about the customer's information and his real thoughts and subconscious.

To succeed in sales, listening accounts for 70% of the whole sales process, while speaking only accounts for 30%.

The key to persuasion is whether you can get to the point. Your observation, analysis, judgment, expression and speculation are all very important.

The story of three-inch golden tongue idiom is very simple.

In 257 BC, Qin Jun surrounded Handan, the capital of the State of Zhao, and the King of Zhao sent Ping Yuanjun to the State of Chu to ask for reinforcements, and at the same time made a joint covenant against Qin. Ping Yuanjun decided to take 20 soldiers with him, but after selection, one person was still missing. We'll talk about it later. A man named Mao Sui recommended himself. Ping Yuanjun felt that she didn't remember much at ordinary times. After questioning him, he reluctantly agreed to go with him

The seemingly unremarkable Mao Sui is actually a talkative person. When he arrived in Chu, he talked about world affairs with his peers 19, and everyone admired his knowledge and eloquence.

On the day of Ping Yuanjun's meeting with King Chu Ping, they talked from morning till noon, but no result was reached. 19 The public guest was very anxious and volunteered to go to the temple to see the situation. Mao Sui walked leisurely up the steps according to his sword. The king of Chu looked down on him and asked him to retire, but he strode up to the king of Chu with a sword in his hand and said, "Your majesty dared to be so rude to me in front of his master, but only because of the strength of the Chu army." But now you are less than ten steps away from me, and the king's life is in my hands. There are no more troops in Chu. Then, from history to reality, the relationship between Chu and Zhao was seriously analyzed ... indicating that Zhao sent envoys to fight against Qin in order to save Chu, not just for Zhao himself.

The king of Chu thought Mao Sui was right, so he held a signing ceremony with Heping Yuanjun. In this way, the joint anti-Qin incident was successfully completed.

After the party returned to Zhao, they talked about this contribution. He said with emotion: "I will never talk about identifying talents again." I have identified thousands of talents, at least hundreds. Those people in the world who think they are really capable can't escape my eyes, but they just don't realize Mr. Mao Sui's talent. When Mr. Mao arrived in Chu, he regarded Zhao's position as more important than national treasures such as Jiuding. Mr. Mao's words to Chu are better than millions of masters! "

Since then, Mao Sui has been highly valued by Ping Yuanjun and regarded as a VIP.

Historical allusions and idioms of Jin Kou Yu Yan

Mao Sui, a native of the State of Zhao during the Warring States Period, was a guest of Zhao Gongzi Ping Yuanjun and Zhao Sheng. He lived in Ping Yuanjun for three years without showing his talent. In 257 BC, he recommended himself to go to Chu with Ping Yuanjun, which promoted the unification of Chu and Zhao and gained great prestige. When Ping Yuanjun returned to Handan, he sighed, "I always thought that I could recognize the sages and heroes in the world, and it's not wrong to neglect one person. But Mr. Mao lived under the door for three years, but he failed to realize his talent. Mr. Mao, who was furious above the Chuchaotang, not only preached the Covenant, but also safeguarded Zhao's dignity, making Zhao more important than Lu and Mr. Mao, who had a golden tongue, than millions of teachers. Sheng dare not pretend to be a person who can compare with the world. " So I'm waiting for Mao Sui to be my guest.

Idiom story, firefly reflecting snow with illustrations

Capsule fireflies come to reflect snow: describe a poor family and study hard. Quoted from The Book of Jin, Biography of Che Yin, Volume 83.

Sun Kang in Jin Dynasty can't read at night, because he has no money to buy lamp oil, so he must go to bed early. He felt it a pity to let time pass in vain. One night in the middle of the night, he woke up from his sleep, turned his head out of the window and found a ray of light in the window. It turned out to be a reflection of heavy snow, which can be used for reading. So he was so tired that he immediately got dressed, took out his book and went outside.

Illustration of idiom stories

The first picture is the idiom story "The doctor buys a donkey", the second picture is the idiom story "Adding wings to the tiger", the third picture is the finishing touch, and the fourth picture is the idiom story "Smith".

Idiom stories and illustrations of frightened birds

A frightened bird j and ng g not ng zh and ni m: o

[Interpretation]

Birds frightened by bows and arrows are not easy to settle down. Metaphor means that a frightened person is afraid when he meets a little movement.

[source]

"Warring States Policy Chu Ce IV"; "Jin Shu Jian Wang Zhuan": "Pride is easy to move, but it is difficult to decide if you are surprised."

[example]

Affected by this, money market fund managers have become a group of frightened birds.

Illustrations of three-character classics and pictures of idiom stories

//nipic/show/3/24/3693532 ka 5922 BD 8