From the end of 1930s to the end of 1950s, budget hotels were in the bud and early stage of development. The main feature of this stage is the emergence and development of motels. In 1930s, with the rise of American mass consumption and the development of highway network, motels began to appear, providing cheap accommodation services for civilians. For example, as early as 1939, several motels in Florida, USA spontaneously formed an industry joint organization-Quality Courts, which was renamed Quality Courts United the following year to provide industry services for single motel owners. After World War II, the prosperity of American economy promoted the development of mass tourism and triggered a large demand for middle and low-grade accommodation facilities. The completion of the inter-city expressway network has promoted the popularity of motels. Holiday Motel, founded in 1952, has improved its service quality on the basis of absorbing the development experience of motels in the past, and tried to replicate products and services in a standardized way for the first time, which has developed rapidly along the American highway network in just ten years.