Tommy hilfiger-Thomas Hilfe, the founder of American brand history, 195 1 was born in New York, USA. He wanted to be an athlete since he was a child, but he failed to do so because of his short stature. Tommy didn't go to college after graduating from high school. 18 years old, that is, 1969 years old, he opened his first fashion shop, called "People's Place", which only cost 150 yuan. At the beginning of the store, there were only twenty pairs of jeans in the store. But only six years later, "People's Place" has expanded to seven branches. During this period, Tommy designed clothes under the name of Jacob Alan and sold them in his own shop. The young talent succeeded quickly and fell quickly. 1976, Tommy went bankrupt. Fortunately, the fall didn't break his fighting spirit. Tommy immediately went to Jordash to be a fashion designer. After accumulating considerable experience, he set up his own company again and published the first fashion collection named after himself in 1984. With a strong American leisure style and a publicity campaign costing 3 million dollars, Tommy's fashion is widely known and his career has reached a new peak. Throughout the late 1980s, the brand tommy hilfiger developed smoothly. 1992, the company went public in America. Tommy used the money raised to expand his business and open hundreds of branches. In the mid-1990s, tommy hilfiger was regarded as a brand with the same style as Ralph Lauren: the same target customers were middle-class whites, and the same brand style was middle-class leisure. However, since the mid-1990s, many rappers, such as Snoop Doggy Dog, began to wear oversized tommy hilfiger clothes. This unexpectedly opened a young black market for tommy hilfiger, which led to a sharp increase in sales in tommy hilfiger. As a result, Tommy gradually designed more wide-body and light-weight clothes to satisfy new customers' thirst for street fashion. From 65438 to 0995, tommy hilfiger's fashion talent was finally recognized and won the highest honor in the American fashion industry, becoming the best menswear designer of the year by the American Fashion Designers Council. With honor and status, it is natural to pursue victory and continue to expand the brand. Therefore, tommy hilfiger has added Tommy Jeans, Tommy Sports and other sub-series, so that more customers of different ages and classes can enjoy wearing tommy hilfiger. So far, tommy hilfiger is very popular not only in the United States, but also internationally and globally. Comfortable American Feelings tommy hilfiger likes to take casual clothes and sportswear as inspiration, improve them and match them with plaid shirts, jeans, etc., trying to create a feeling of vacation and leisure. Leisure needs the help of sunshine, so tommy hilfiger's clothes are full of sunshine and never gloomy, which makes people feel particularly comfortable. Vacation requires both good weather and good friends, so most of the print advertisements in tommy hilfiger are a group, dressed in casual clothes with American colors, which looks like a group of trendsetters going on vacation together. The models in the advertisement wear the same style of clothes together, which set each other off. This is called "always watching". In recent years, tommy hilfiger is the most popular fashion designer in the United States. Whether teenagers dressed as hip-hop, teenagers with big robes and sleeves, or middle-class people with graceful manners, they all like to buy one or two tommy hilfiger clothes. Tommy hilfiger's clothes look very simple, and the colors are very bright. With gentle clothes, they can be solemn, and with light clothes, they can also be very eye-catching, which makes tommy hilfiger have great matching possibilities. If the answer is useful to you, please adopt it in time.