Brilliance Group began to actively prepare for the production in zhonghua car as early as 1997. The first generation of zhonghua car rolled off the production line at the end of 2000, with an output of about 300 cars, collectively known as the first batch of cars in brilliance jinbei factory. Because these cars didn't get the marketing license, they were only shown at the following auto shows and then distributed to the factory for their own use. Although the first generation zhonghua car has a chic and elegant appearance designed by Italy, these cars are at a very low level in terms of interior quality, assembly level and even mechanical properties. The interior quality and driving experience are really bad. The rough interior is like the craft of a factory on the street. Everything seems to be competing with you when driving.

After the joint venture between brilliance jinbei and BMW, the world's top automobile manufacturer, China models also hitched a ride. New zhonghua car and BMW cars have realized the co-production of coating line, general decoration line inspection and quality system inspection, and fully adopted the quality control standards and systems in BMW production technology, which fundamentally improved the quality of New China. Zhonghua car has made a qualitative leap in quality awareness, quality control, new technology and new methods through a co-production with BMW.

The models of Brilliance China: Jie Jun, Zunchi, China FRV, Jie Jun FSV, Jie Jun FRV Cross, Kubao (sports car) and Jie Jun station wagon.