1， JD.COM 6 18
June is the anniversary of JD.COM, and June 18 is the anniversary of JD.COM. On the anniversary month, JD.COM will launch a series of large-scale promotion activities, with "Red June" as the promotion point, and June 18 is the largest promotion day in JD.COM. For a time, JD.COM 618 became another national online shopping carnival that echoed' double 1 1'.
2.JD.COM Household Appliances National Day
As the only seven-day holiday in the whole year, Golden Week has become an important moment for people to decorate their families and improve their quality of life in the golden autumn. During the 11th National Day, JD.COM. COM "full firepower" and "National Day home appliance promotion" have become highlights, and home appliance promotion has blossomed everywhere, creating an annual home appliance feast for the whole people.
Extended data
As an important promotion node of China retail industry, "6 18" is attracting more and more consumers' attention. This activity, which first started from the "anniversary celebration" of JD.COM Mall, has gradually developed into a "shopping festival" with online and offline participation and promotion in the fields of electronics, electrical appliances, fresh food and life services.
Zhao Ping, director of the International Trade Research Department of the China Council for the Promotion of International Trade, believes that e-commerce platforms take advantage of data to provide manufacturers with more accurate demand information, help manufacturers improve their products and better match consumer demand, which is also an important factor for the rapid growth of orders.
The distribution efficiency of "6 18" promotion activities has been greatly improved. With the wide application of new technologies such as big data, intelligent warehousing and logistics robots, the delivery time limit has changed from a few days to hours and minutes. JD.COM cold chain relies on one-stop cold chain service ability to provide reliable logistics and distribution guarantee for promotional activities.
Baidu Encyclopedia-JD.COM 618
Baidu Encyclopedia-JD.COM Household Appliances National Day
People's Daily Online-E-commerce Festival reflects the consumption vitality of China.