Domestic micro-surface is mainly used for carrying goods, while Kcar micro-surface is mainly used for carrying people.
Manned passengers will spend more on appearance and interior design, and the production car will look more refined (with a sense of design). Interior materials can use low-cost materials, but this will not affect the fashionable design. Therefore, Kcar looks more like a passenger car, while the domestic micro-surface looks more like a "van"; However, there are also price differences in this product positioning. We should know that an ordinary Kcar van can buy several domestic rear-drive micro-surfaces, so if the price positioning of this product is changed to China automobile market, will it still be popular?
Analysis basis1:Is KCAR popular because of quality?
The answer to this question is 100% No!
As we all know, to judge the stability of a car, we must calculate the "width-height ratio". Theoretically, if the width is narrow, the height should be low. Otherwise, due to the high center of gravity of the car, the runaway limit of the car will be very low. What is the stability of Kcar? The size of minivans sold in China is about 3800* 1600* 1800, and the length-width ratio is always ≤90. There is always no confidence in driving this kind of car on the expressway, especially when it is windy and crosswind, there is always a fear of "wanting to roll over". While Kcar with a width less than 1.5m can be up to 2m, and the aspect ratio will be as low as 75 ... What's the concept? It is possible that the "cross kick" of the vehicle at low speed will cause Kcar to roll over.
Moreover, on the premise of poor driving stability, the NVH (noise/vibration/acoustic vibration roughness) performance of Kcar is also poor. Because this kind of car needs to build enough empty space on a very narrow body, it needs to have a low platform design, and the engine and transmission system will be very close to the passenger compartment, which leads to a large proportion of * * * vibration of the car caused by mechanical vibration, and the sound wave generated by * * * vibration is a continuous "surround-level" noise; In particular, the engines of these cars are mainly in-line three-cylinder internal combustion engines, so we can know how bad the experience of these cars is. Objectively speaking, if the domestic micro-surface is upgraded, the car experience brought by its gear advantage will far exceed Kcar.
Analysis basis 2: What is 2:Kcar selling well in Japan?
There is also a well-known problem about Japan, that is, Japan is a country with scarce resources, and the scientific standard of "frugality" in energy resources and resource recovery has reached an impressive level. Among them, saving the consumption of petroleum energy is also one of the important topics, but the experience of "small and micro vehicles" that can reflect fuel economy is too bad after all. The only way to make the consumer market with good consumption power actively downgrade user requirements is "curve coercion", refer to Tokyo.
You must have a parking space to buy a car and rent a parking space for one year. Parking spaces must be within a radius of two kilometers of your residence.
With these requirements, it is obvious that in big cities such as Tokyo, most consumers who can afford cars can't afford parking spaces. But if the car you buy is Kcar, if you choose this fuel-efficient car, you will not only have no parking space requirements, but also get a certain degree of subsidy. This is the real reason why Kcar is popular. In layman's terms, you just have to buy if you don't want to. As long as you have a car, Kcar is not as effective as a bicycle. However, if there are no restrictions on the parking spaces of ordinary scooters, it is certain that Kcar will become a thing of the past in the history of Japanese automobile industry in a short time, because no one expects to "return to the original" as long as the consumption power allows.
Summary: Kcar will not become a hot-selling car in China with 100%.
To sum up, Kcar is an ultra-low-end passenger car, which looks good. In the field of passenger cars, imagine that the prices of these cars are around 6.5438+10,000 yuan. It is undeniable that the fuel consumption is low, but the quality of vehicles is also undeniable. With the same budget, you can choose an SUV or MPV with the size of 4800 *1850 *1700 mm. The large space of these cars brings a better driving experience, and the reasonable aspect ratio also brings a higher out-of-control limit. The key is that the highly reinforced body structure can also play a more comprehensive protection role in the collision, which is the real quality that Kcar, a car of the same class, should have.
The user demand of commercial mini-cars is mostly "Duolarun". These minivans need more space to increase their capacity and gain traction with reasonable displacement. The size standard and power standard of Kcar can make the vehicle look a bit "kawaii", but its practicability is extremely low, so Kcar is doomed to be a failure in the domestic market in the field of commercial vehicles. Kcar is a special product born under Japan's special national conditions. It is a fact that this kind of car will not be recognized in any mature automobile industry market except Japan.
Focus: The transformation of hard-core energy in China's automobile industry depends not on "saving" but on "changing". In short, for the electrification of automobiles, the new energy types defined by the Association for Science and Technology, whether wind energy, solar energy, hydropower, nuclear thermal energy or ocean energy, all point to electricity. This renewable energy, which can be obtained infinitely, will replace the oil that consumes less than 35 years, so electricity is destined to become the energy source of future cars. The domestic automobile industry is in the process of electrification transformation, and well-known automobile companies in Europe and America are also in the process of simultaneous transformation, while Japanese automobile companies are making slow progress in this field.
Therefore, the development direction of technology has been clear. The energy conversion efficiency of the motor is extremely high, and the electricity consumption cost is very low. There is no need to let the car reduce the user experience to the extreme but save electricity. There will be no Kcar in China automobile history.
Content: original starting
Million car purchase subsidy