It is said that Ben Franklin is a busy man. In his life, he was a famous printer, postmaster, writer, scientist, satirist, inventor, diplomat and politician. Apart from his undisputed political influence on the fledgling United States, his most memorable contribution to American culture is Poor Richard's Yearbook. His yearbook is not only popular in his own time, but also reminds us of the thrift, diligence and humor of early Americans-these ideals are still important today.
Yearbook is one of the most widely read secular books in American colonies. A successful yearbook can make a lot of money. People rely on almanacs as calendars and provide astronomical information, as well as tips on agriculture and medicine. Some yearbooks include general information, while others even add interesting anecdotes, witty aphorisms, clever proverbs and wise words. The latter is where poor Richard's yearbook really shines.
1733 19 February 19, Ben Franklin began to publish Poor Richard's Yearbook under the pseudonym of Richard Sanders, a self-proclaimed penniless prophet. No one likes a good pen name better than Ben. He also invented a nagging wife and a printer, who "provided me with considerable profits" (of course, he often mentioned in the preface of the almanac,
It is his aphorisms, proverbs and poems that make Poor Richard's Yearbook stand out from other yearbooks that are flooding the market. Franklin was the first person to admit that he borrowed a lot of "wisdom through the ages". His real genius is to reduce a phrase to the most basic form. A good example is:
Howell: The person who can talk best is the person who can't talk best.
Poor Richard: the best talker, the worst talker.
Ben likes to speak directly in order to make the words of wisdom he borrowed easy to remember, which is why we still repeat them today.
Poor Richard's Yearbook became Franklin's most profitable business investment, second only to the Pennsylvania Gazette. By the 65438+1940s, calendars were sold in colonies from New England to Carolina, which created one third of Franklin's income. His printing industry is profitable. At 1758, Ben was lucky enough to retire at the age of 42.
Franklin went to England to serve the colonies, and formally put away poor Richard's yearbook before leaving office. Ben Franklin's rich imagination created a role called "Father Abraham": "an old man with white hair". Franklin compiled early versions of proverbs and aphorisms and remembered them in his autobiography, "Put all these scattered suggestions together so that they can leave a deeper impression."
Of course. Father Abraham's speech entitled "The Way to Get Rich" was published separately, which was one of the most popular publications in America in the19th century. The Collection of Franklin was published in many languages and printed all over the world, making Franklin a celebrity in Europe, especially France (which will come in handy in the future).
Ben Franklin's influence on American culture cannot be overemphasized. His proverbs and aphorisms have been repeated for a long time and are often regarded as simple old Yankee common sense. In 1756, Franklin expounded his mission statement in his own words:
In order to improve your ideological and economic situation, I am constantly interspersed with people's moral hints, wise sayings and frugal maxims, and tend to impress the benefits brought by honesty and sobriety, and tend to be frugal.
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