folk custom
Dongyang, known as the land of "singing mountains and painting water", has developed education and excellent culture. Here, Jianxian County, located in the hinterland of Zhejiang Province, has a history of 1800 years, and is famous for its "hometown of education", "hometown of architecture" and "hometown of arts and crafts". The cultural undertakings and management institutions here are sound, cultural networks are everywhere, facilities are perfect, and cultural activities are colorful. 1997 won the title of "culturally advanced city" in China. 1998 successively held the first farmers' art festival, the invitational tournament of artistic elites in nine neighboring cities (counties), the large-scale opera evening of "revitalizing Wu Opera" and a series of cultural activities on the anniversary of 10. The city's cultural work is colorful and full of vitality.
Dongyang's mass culture is profound and distinctive, and its mass cultural activities are colorful, which fully demonstrates the charm of "the hometown of folk art". In the folk art performance of the first Arts and Crafts Festival, 1 1 more than 3,000 people participated in the large-scale programs, such as Flag Against the Wind, Naughty Sea in Kowloon, Shield of Wuhou, Dragon Boat on the Shore, etc., which were spectacular with their own characteristics. More than 4,000 people participated in the celebration of the 0/800th anniversary of Jianxian County/KLOC-0, such wonderful performances as "Winter jasmine", "Song of Dongjiang River", "Wonderful flowers in three towns", "Hundred lions win glory", "Lucky giant candle", "Tiger, Deer" and "Autumn Car". 1998 The first farmers' art festival "A Thousand Drums Roaring the Sky" performed. From the "Drum King" with a diameter of 2 meters to the small rattle, 1, more than 200 drums gathered in Hong Men Square. The scene was grand, and its unique artistic style caused a sensation in urban and rural areas. Nine neighboring cities (counties) invited artistic elites (products) to participate in the competition, and the response was strong; The large-scale literary evening of "Revitalizing Wu Opera" is a big gathering of the elites of the new and old Wu Opera, which gives new vitality to the ancient Wu Opera art; A series of cultural activities to celebrate Dongyang's 10 anniversary were unprecedented, especially the large-scale literary evening "Towards the New Century", which was composed of self-created and self-directed programs with strong local characteristics and was well received by Chinese and foreign guests.
In order to enrich the general public's spiritual food, "increase hardware investment, improve infrastructure and strengthen software quality", Dongyang City has successively built Xinhua Commercial Building Complex and Shuanggui Lane Book Business Building, opened Zhenxing Road Retail Department and Book Audio-visual City, transformed the central retail department, and extensively carried out various promotional activities to provide services for readers. 65438-0997 Dongyang Xinhua Bookstore was awarded the honorary title of "National Excellent Advanced Unit" by the General Administration of Press and Publication and China Book Distribution Association. In front of Dongyang School, there used to be a place where many students studied hard. Today, a Dongyang library with a building area of 5,200 square meters has risen from the ground with the donation of 8 million yuan from Taiwan compatriot Mr. Wang Tiwu, and has become the largest county (city) public library with first-class facilities in the province, with a collection of more than 6,543,800 volumes.
Dongyang took the lead in launching a pilot project of "raising two yuan to watch movies for one year" in Hucun and Baiyun. 1996 and 1997, the city raised funds for rural film screening12.97 million yuan. Completely solved the problem of farmers' difficulty in watching movies. This move was highly praised by the leaders of Publicity Department of the Communist Party of China, the Ministry of Culture and the former Ministry of Radio, Film and Television, and was fully affirmed by the national counterparts. Guangming Daily and others introduced this practice on the front page. At the beginning of 1998, Dongyang rural film launched the "advertising agency system", and the Municipal Film Corporation signed a contract with CTS to sell rural film advertisements for three years. This not only improves the popularity of enterprises and institutions, but also enables film companies to obtain funds for rural film screening. So far, more than 2,300 rural films have been shown, with an audience of over 1 10,000.
Although Dongyang cultural industry started late, it developed rapidly in the spring breeze of reform and opening up. "China? Guangsha Construction Group put forward the view that "economy and culture are two sides of the same coin, and * * * together constitute the value of the cause", and invested heavily in setting up cultural industries and carrying out cultural activities. As one of the largest township enterprise groups in China, Hengdian Group vigorously develops cultural industries. In recent years, it has invested hundreds of millions of yuan to build cultural villages, entertainment villages, paradise villages, the filming base of Opium War, Qin Gong, Riverside Scene at Qingming Festival, the Forbidden City and other antique buildings. Up to now, there are more than 550 cultural business units in Dongyang.
Dongyang was founded in the second year of Xingping in the Eastern Han Dynasty (195). It is a famous historical and cultural city in Zhejiang Province, with extremely rich cultural background. There are more than 260 ancient buildings in Ming and Qing dynasties, which are integrated with wood carving, brick carving, stone carving and painting art, and are praised as "international cultural and artistic heritage" by experts at home and abroad. These numerous cultural heritages truly record the historical evolution and development of Dongyang. They are rich in connotation and precious, and their value cannot be estimated by money.
Several degrees of wind and rain, several degrees of hardship; How bright and colorful. The rural culture of Dongyang Town is prosperous in an all-round way. Professional culture, mass culture, old-age culture, enterprise culture, campus culture and family culture go hand in hand, and cultural undertakings are colorful, which have developed rapidly and prospered in the reform and opening up.