Chloe is a French fashion brand founded in 1950, and its Chinese name is Chloe. The brand has always maintained the classic characteristics of French style. Even if many designers have changed, the brand style remains elegant, noble and elegant, and it has become a leader among high-end luxury brands. Chloe brand has been attracting famous designers from all over the world since its establishment, and integrating their personalized investment into brand design.

This long-term cooperative relationship not only injects new inspiration into chloe brand, but also strengthens its ability to keep pace with the times and maintains its distinctive personality in fashion trends. Chloe brand always aims at high-end luxury in brand positioning. The products are not only beautifully designed, but also guaranteed by excellent manufacturing system, thus ensuring the high consistency of quality and design of every product launched by chloe brand.

design style

French romantic relaxation, leisure elegance, floral gauze and light streamlined clothes have become the symbol of Chloe's style. After the discount promotion in July, Richemont, the second largest luxury goods group in the world, and Beijing Guangxin Luxury Goods, the flagship brand of Switzerland, came from the world. In the first few years, it was appropriate to rely on agents to enter the China market. Before 2004, the number of laws and regulations was limited, and the China market was uncertain.

Most of the risk of choice is passed on to the brand. At first, some large private foreign trade companies made great progress in entering the China market. For luxury brands, the price is very little, almost zero, and these agents are familiar with the China market, and some have ready-made sales channels. The pleated dress was inspired by men's shirts cut in the 1960s, and was inlaid with complicated hand embroidery, beautiful appliques sewn on cotton tulle and wavy hem.