After several months of continuous adjustment and improvement of the product formula, this high-quality chocolate ice cream born of love finally came out and was named Dove by Leon.
Ice cream is rich in cream and wrapped in mellow chocolate. It was widely praised as soon as it was introduced, and soon children and adults fell in love with Dove.
By the 1970s, more than one million doves were sold every year, and consumers who loved them flocked to them.
Soon, Dove's popularity attracted professional chocolate manufacturer M & Foods (M&; M/ Mars).
1986, M& food (M & ampM/Mars) held Dove in her arms and regarded the Dove brand born of love as the apple of her eye. After improving the purity and taste of Dove chocolate, Mars Foods introduced new flavors of chocolate such as milk chocolate and dark chocolate in 1990s. These chocolates continue to write the legend of Dove, and the popularity of Dove chocolate continues to this day.
Extended data;
Dove Chocolate is the leading brand in China chocolate market and a unique chocolate classic in people's minds. Her unique silky taste and mellow aftertaste have conquered the hearts of many lovers, making the pleasant moment of tasting Dove chocolate a double enjoyment of taste and soul.
It is the unremitting pursuit of quality improvement that makes Dove chocolate mellow and silky. Because of this, more and more people all over the world fall in love with Dove chocolate.
Dove Chocolate is a series of products launched in China by Mars, an American multinational food company, the world's largest producer of pet food and snack food. 1989 entered China, and 1995 became the leading brand of chocolate in China. "Milky and silky" has become a classic slogan.
Reference source; Baidu encyclopedia-pigeon