June 5438 +20051October, Beijing Quanjude Roast Duck Co., Ltd. was renamed as China Quanjude (Group) Co., Ltd., and immediately, China Quanjude (Group) Co., Ltd. further acquired 30.9 1% equity of Judehuatian Holdings Co., Ltd., and became the largest shareholder of Judehuatian Holdings Co., Ltd. together with Beijing Huatian Catering Group.
In April 2007, Fangshan Hotel, Fengzeyuan Hotel and Sichuan Hotel, famous time-honored catering enterprises in Beijing, also entered Quanjude Co., Ltd. So far, China Quanjude (Group) Co., Ltd. has developed into a joint catering fleet covering a variety of flavors such as Shuan, Roast, Shuan, Sichuan, Shandong, Tingwei and Beijing, which brings together many time-honored catering brands in Beijing.
Extended data
The Origin of Quanjude Brand
The founder of Quanjude is Yang. When he first arrived in Beijing, he bought and sold raw chickens and ducks in a street in the meat market outside Qianmen. Yang knows the methods of selling ducks like the back of his hand, and his business is booming. He scrimps and saves on weekdays, and his accumulated money snowballs. Every day when Yang goes to the meat market to set up a stall to sell chickens and ducks, he will pass by a dried fruit shop called "Dejuquan". Although the signboard of this store is eye-catching, its business is declining. Tongzhi for three years (1864), the business collapsed and was on the verge of bankruptcy. Smart Yang seized this opportunity, took out his savings for many years, and bought the "Dejuquan" shop.
What brand name should I have if I have my own shop? Yang invited a Mr. Feng Shui to discuss. Mr. Feng Shui walked around the shop twice, suddenly stopped, twisted his beard and said, "Oh, this is really a treasure trove of Feng Shui!" " Look at the two alleys on both sides of this shop, just like two sedan chairs. Building a building in the future is like eight sedan chairs, and the future is limitless! "
Mr. Feng Shui rolled his eyes and said, "However, in the past, this store was very unlucky and it was difficult to get rid of bad luck. Unless the old font name of' Dejuquan' is reversed and called' Quanjude', it will be unlucky and embark on the smooth road. " Mr. Feng Shui's words made Yang smile. The name "Quanjude" is just to his liking. On the one hand, his name has the word "power", on the other hand, "gathering virtue" means gathering virtue, which can flaunt one's career or talk about virtue. So he named the store "Quanjude".
Then, Qian Zilong, an accomplished scholar in calligraphy, was asked to write the three characters "Quanjude" and make a gold plaque to hang on the lintel. That word is vigorous and eye-catching, which adds a lot of color to the shop.
Under the careful management of Yang, Quanjude's business is thriving. Yang is clever and capable. He knows that if he wants to prosper, he must rely on a good cook, a good boss and a good shopkeeper. He often goes to various roast duck restaurants to explore the secrets of roast duck and visit the master of roast duck. When he learned that Jinhua Pavilion, which specializes in making royal roast duck for the imperial court, had an old master named Sun, he made great efforts to make friends with him, often drinking and playing chess together, and their relationship became closer and closer. Master Sun was finally persuaded by Yang and was hired to Quanjude with a large sum of money.
Quanjude hired Master Sun, which is equivalent to mastering all the techniques of hanging roast duck in Qing Palace. Master Sun changed the original oven into a hanging oven. The oven has a large height and a wide hearth, and one oven can roast more than a dozen ducks. You can also roast duck facing inward. The roast duck baked by him is beautiful in appearance, fat and full, bright in color, purplish red in color, crispy in skin and tender in meat, fragrant and crisp, fat but not greasy, thin but not firewood, which has won the reputation of "delicious in Beijing, better than a duck" for Quanjude roast duck.
Quanjude can become a famous restaurant, the first reason is that the materials are solid, the chef is skilled and the operation is serious; The shopkeeper warmly entertained the customers. Roast duck is the main business variety of Quanjude, from duck selection, feeding, slaughter to barbecue.
Baidu Encyclopedia-Quanjude