ABC model, "quasi-direct selling" is another landmark business model in the history of e-commerce development in China: it was first proposed by Mr. Wang Qifa, who has been engaged in traditional and direct selling business for many years, and was successfully put into operation on 20 10.

The traditional single management idea is losing its competitive advantage in the wars of a large number of group purchases, the price of specialty store websites and logistics costs. At this time, the Internet needs a brand-new business model to break through the tight encirclement. It is in this context that a kind of quasi-direct selling-FABC mode, which conforms to the development of the times and shines on the historical stage with its high commercial competitiveness and eye-catching posture, is.

Extended data:

The components of e-commerce include the following four elements:

Four elements: shopping malls, consumers, products and logistics.

1. Trading: major online platforms provide consumers with high-quality and low-priced goods, attract consumers to buy and promote more businesses to settle in.

4. Cooperation: It is one of the hard conditions for e-commerce operation to establish a cooperative relationship with logistics companies to provide the ultimate guarantee for consumers' purchase behavior.

3. Service: Logistics, one of the three elements of e-commerce, mainly provides consumers with purchasing services, thus realizing another transaction.

Baidu Encyclopedia -FABC Mode